VADO.
Follow your path.

For children who go their own way.

When children become school-aged, a new stage of life begins. They develop their own taste, make their first independent decisions, and want to show who they are. It is precisely for this phase that VADO develops shoes that excite children – with bold colours, modern designs, and clever features that also convince parents.

A lot changes when children start school. They want to be taken seriously, to distinguish themselves from younger children, and to express their personality. VADO consistently targets this exact group: school-aged children between approximately five and ten years of age. The collections are created from the children’s perspective – colourful, confident, and full of energy. After all, at VADO, it is usually the children themselves who decide which shoes they want to wear.

Designed for movement.

School, leisure, sport or adventure – children are always on the go. That’s why VADO develops all-season shoes that support movement in every situation and in all weather conditions. Whether urban-inspired trainers, robust outdoor models or innovative toe-free runners for maximum freedom of movement: each product family combines colourful design with high functionality and durable quality.

Colours that show personality: VADO believes that shoes are more than just functional companions. They are an expression of individuality and self-confidence. With bold colour combinations, creative details and modern silhouettes, favourite shoes are created that allow children to discover their own style and go their own way with confidence.